adidas | EQT product launch | The Store

Event branding | Exhibition Design | Set design | Directional Signage | Event collateral design

A live gig set within a multi-floor art installation to celebrate the release of the new EQT collection.

We took over The store 180 The Strand and created an exhibition space, game zone and gig setup. Taking inspiration from the EQT toolkit, we turned the space into a 3D immersive experience and performance space with floor to ceiling hanging banners, 3D glasses, projections and a carefully curated exhibition with hanging panels and plinths taking you through the decades of the adidas trainer.

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INITIAL DESIGNS & RENDERS

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LARGE SCALE HANGING BANNER ARTWORK

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EXHIBITION MOCKUPS

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ENTRANCE INSTALLATION

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EXHIBITION SPACE & PERFORMANCE SPACE

Design Junction | Chair in a room in a house

Interactive installation | Set design | Signage

The immersive exhibition explored the relationship between our physical surroundings and our ability to think, daydream and create. “Always design a thing by considering it in its next larger context, a chair in a room, a room in a house” Eliel Saarinen.

We took over a red house in Granary Square at Design Junction and turned it into an immersive installation, with block colour walls and beautifully designed wall graphics leading you to a chair and a headset.

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INITIAL SKETCHES

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RENDERS

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THE FINISHED SPACE

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